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The Studio is the creative core of MB Projects, a team of designers, producers and visionaries developing tailor-made concepts for brands. From events to installations, from spatial design to bespoke props, The Studio transforms ideas into tangible experiences. Every detail is imagined, designed and built with an architectural approach and a distinctive aesthetic language.
FRÉDÉRIC MALLE
To celebrate the 15th anniversary of Portrait of a Lady, Editions de Parfums Frédéric Malle presented an evocative photographic exhibition during Milan Design Week. We are proud to have supported and contributed to this iconic moment, honoring one of the most beloved and enduring creations in contemporary perfumery.

Our team oversaw the design and production of distinctive exhibition elements, from the photographic walls and freestanding panels for the gallery installation to the iconic backlit product display wall featured within the immersive room experience.
We curated the design and production of the entire gallery experience for the launch of the Rouge Dior capsule, transforming Milan’s prestigious Cardi Gallery into an immersive celebration of color and contemporary elegance. Every element, from the spatial layout to the distinctive exhibition features, was conceived to reflect the timeless allure of Rouge Dior within a refined, artistic environment.
Dior Beauty
As part of the Rouge Dior event, we designed and produced an immersive product room featuring mirrored walls and dynamic digital visuals, creating a multisensory space that celebrated the essence of color and reflection. We also developed a make-up corner seamlessly integrated into the gallery setting, conceived as a true work of art within the exhibition. Completing the experience, a photocall focused on the lips invited guests to capture their own Rouge Dior moment, illuminated by a spotlight that emphasized the product’s iconic allure.

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